5 New Brands I’m Watching

In an interview with The Telegraph, Patrick Grant of Norton & Sons once described fashion as being an “ever-moving feast.” I find that the quick-paced nature of fashion -- where things are constantly being created and destroyed -- makes the field endlessly interesting. There’s always something new, something different, something to talk about. For the past few years, I've been doing annual roundups on new brands I find to be interesting. To be sure, not all of them are new -- many have been around for years -- but they're new to me. This year, there are so many brands on the list, I'm splitting the post into two parts. Here's part one, with part two coming later this week. 

NORLHA

With a camera in her hand and a translator by her side, Dechen Yeshi arrived at the Amdo region of the Tibetan plateau in 2004. She came partly to explore her family's history on her father's side, a Tibetan academic who once served as a Minister to His Holiness the Dalai Lama. She also came at the behest of her mother, Kim Yeshi, a French-American anthropologist who co-founded the Norbulingka Institute, a Tibetan cultural center based near Dharmsala, India. Kim has always been fascinated by textiles, and long believed that yak wool could be a source of income for Tibetan families. So she sent her daughter Deschen to investigate.

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Where To Shop For a Suit

In the last few months, the fashion press has been abuzz about whether the coronavirus pandemic will sound the death knell for the suit. Over on Savile Row, bespoke tailoring houses are getting crushed by soaring rents and the lack of overseas orders. In the United States, three of the largest companies to declare bankruptcy this year — J. Crew, Brooks Brothers, and most recently Men’s Wearhouse — are known for their affordable tailoring. In her recently published New York Times Magazine article, Irina Aleksander wonders if Americans may have settled into sweatpants forever.

As most people only wear tailoring to the office, suit sales will likely be in a slump for a while. But for people who dress for pleasure, I imagine the suit and its accoutrements will remain relevant for some time. The fact is, it feels good to dress up. “Outside” clothes help divide the day into distinct periods, which is especially nice now that work-from-home culture threatens to make every activity feel the same. A few weeks ago, I got coffee with my friend Peter Zottolo outside of a cafe, where he told me that he and his wife still try to find occasions to dress up now and again. One day we’ll return to bars, restaurants, and perhaps even offices. And when we do, “nice” clothes will return.

The good news is that the tailored clothing market has never been better. Ten years ago, if you wanted a semi-affordable suit, your options were mostly limited to J. Crew, Brooks Brothers, and various haberdashers who worked with Southwick. You could shop second-hand, of course, but what you saved in money, you spent on time. Today, there are many more options at affordable prices, particularly for people who favor classic Italian style. If you’re looking to get a suit any time in the future, here are three places that I think are worth being on your shortlist.

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The Loss of Distinction

In the last few months, as millions of Americans have transported their work from cubicles to bedrooms, the US has engaged in something of a massive, unplanned social experiment. It’s estimated that up to half the US labor force now works from home. The other half is split between those not working and those still working at a jobsite (the second of which is mainly composed of essential service workers). Almost overnight, the US has transformed into a work-from-home economy coordinated through online applications such as Slack, Zoom, and Google Docs.

Now it seems that many companies may continue with this arrangement even in a post-COVID world as a way to save money. This summer, Facebook and Twitter captured headlines when they announced plans to let some employees operate from home indefinitely. Financial giants Morgan Stanley, Barclays, and Nationwide say they intend to do the same. At the moment, roughly 90% of Morgan Stanley’s 80,000 employees work from home, a process that CEO James Gorman says has been remarkably smooth. “We’ve proven we can operate with no footprint,” Gorman told Bloomberg Television. “Can I see a future where part of every week, certainly part of every month, a lot of our employees will be at home? Absolutely.” By the time the coronavirus crisis is over, we may emerge from our homes only to be told to go back inside again.

The opportunity to work from home has some obvious benefits: more time with family and pets, not having a stern boss peer over your shoulder, and being able to intersperse work periods with leisure activities (work at your own pace, so goes the theory). But when you check emails where you sleep and type where you eat, it’s hard to beat back the workday’s colonizing tendencies. Professors and freelancers know this all too well, as their constant-work culture deprives them of true leisure. When you never officially clock in or out, it’s easy to feel like you should always be using your time more productively, so you start to feel guilty for enjoying anything outside of labor. “I should be working,” says the nagging little voice in your mind.

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On Emotional Durability

The hottest trend last year wasn't the oversized puffer jackets, patchwork coats, or resurgence of lowbrow patterns such as tie-dye and leopard prints. Instead, the dominating trend of 2019 was the topic of sustainability. During the spring/summer seasons, major brands such as Ralph Lauren and Adidas capitalized on a growing consumer interest for eco-friendly products by releasing green polos and running shoes wholly made from ocean waste and recycled plastics. By autumn, Kering — the parent company to Gucci, Saint Laurent, and Brioni, among other big luxury labels — announced that it would commit to being carbon neutral across all of its operations. At the behest of French President Emmanuel Macron, François-Henri Pinault, the chief executive of Kering, also spearheaded an effort to get other major labels to do the same. Known as the Fashion Pact, the global coalition includes over 60 signatories, ranging from H&M to Hermes. They say they'll make significant changes in their business to help meet science-based targets in three areas: achieving carbon neutrality by 2050, restoring biodiversity, and preserving oceans by reducing their use of single-use plastics. No punitive measures, however, will be imposed should they fail to meet their goals.

Of course, much of this comes as a result of the scrutiny the fashion industry has faced over its impact on the global climate crisis. There have been a lot of disturbing facts hastily thrown around, many of them not carefully checked. It's often said that nearly three-fifths of the fashion industry's annual production — estimated to be upwards of 150 billion garments — ends up in incinerators or landfills within years of being made. That results in about 10% of the world's annual greenhouse gas emissions, more than the aviation and maritime shipping industries combined. As Vox noted, actual evidence for this is scant, although the fashion industry is indeed a mess. If anything, we know there's too much clothing in the world by merely looking at our closets. Similar concerns have come up before, even if not directly about global warming. During the 19th century, as industrialization made things more affordable, many Europeans felt wonder and anxiety over their new material abundance. People worried about how to use goods well, what abundance might be for, and how not to be spoiled by possessions. Human virtues such as restraint and simplicity came to the fore, and some questioned whether the sheer quantity of objects around them would dull their senses.

When it comes to sustainability in fashion, discussions follow a very predictable course. The focus is often on tangible dimensions, such as build quality, materials, technology, transport, and recycling. In an interview on the podcast show Time Sensitive, Gabriela Hearst says her experience growing up on a ranch gave her a deeper appreciation for the calmness that comes with knowing that things around you don't need to change, including the clothes on your back. "I really thought about why I am so attracted to things of quality," she said. "It is because things have to be made well to last and to endure, so I grew up with things that were made to last and endure, not necessarily from an ostentatious point of view but from a quality, utilitarian aspect." The only sensible and sustainable antidote to throwaway culture, then, is to purchase timeless, long-lasting clothing that you can wear for life.

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Lamb Chopped: The Story Behind Brooks Brothers’ Bankruptcy

Two years ago, at a black-tie gala held at the Jazz at Lincoln Center, nearly 1,000 guests gathered to commemorate Brooks Brothers' bicentennial anniversary. While sipping on themed cocktails named "Modern Classic" and "Golden Fleece," guests enjoyed an all-American jazz program befit for an all-American clothier. Since their founding in 1818, Brooks Brothers has defined classic American men's style, invented the ready-to-wear suit, and dressed nearly every US President. Brooks Brothers CEO Claudio del Vecchio, who has been widely credited with reviving the company since it fell out of favor under previous owner Marks & Spencer, told The New York Times that he's working to reinforce a culture. "I have to make sure that we are building a company that will last after me," he said while sitting at his 346 Madison Avenue office, where his polished mahogany desk faces an antique grandfather clock once owned by the store's founder, Henry Sands Brooks. "I don't want to be here another 20 years. Forget about another 200 years. It's really about trying to build a culture that will last longer than the business. That will make it very hard for the next guy to screw it up."

Last week, Brooks Brothers filed for Chapter 11 bankruptcy protection, making it the highest-profile men's clothier to do so during the coronavirus pandemic. The company says they plan to close about 51 of their stores, a decision they attribute to the toll of mass shutdowns. This comes on the heels of their announcement that they'll close all three of their US factories by the end of this summer. So far, Brooks Brothers has shut the lights at their Garland, North Carolina shirtmaking factory, which employs about 25% of the town's residents. The company's Southwick suit factory and New York tie factory have been reduced to producing masks, but they too will shutter unless the company can secure a buyer.

Soon, the fashion press will churn out stories about what went wrong at Brooks Brothers. I suspect theories will include something about rampant globalization, rapacious capitalism, corporate mismanagement, and mass-marketization. Brooks Brothers either failed to adapt to changing consumer tastes, or they adapted too much. For diehard trads, the decline of Brooks Brothers will undoubtedly be linked to the decline of Western civilization itself.

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No Man Walks Alone Starts Sale

No Man Walks Alone is a sponsor on this site, but also genuinely one of my favorite stores. It's hard for me to think of a place with a better selection of both casualwear and tailored clothing. This morning, they started their end-of-season promotion, where you can find select items discounted by as much as 40%. You don't need a promo code, but since sales are final, you'll want to double-check sizing and measurements (the store has excellent service and you can always email them for advice). Here are a few highlights:

Glenn's Denim Slim-Tapered Jeans

After working for years behind the scenes designing, cutting, and sewing for others, Glenn Liburd started his namesake denim brand at the age of 62. Glenn's Denim is one of those rare "maker-brands," where nearly everything is done in-house. While other companies typically outsource their production, you can find Liburd making almost everything himself out of his small, Brooklyn-based workroom (the exception is the workshirts, which are produced in Portugal). The company also sources their denim from some of the few remaining American weavers. Glenn Denim feels like on one of those obscure, local brands you find at a cool NYC boutique. 

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This Season’s Best Sales

Last night, when Mr. Porter announced their second markdown, I visited their sale section and many more. I'm relieved to say that the apocalyptic clearance sale that many predicted would happen is not, in fact, happening. This is good news for those of us who want to see stores survive. However, there's also good news for shoppers: sales this season are slightly better than usual, even if they're not at blowout prices. Retailers that normally don't hold sales are holding one. Mr. Porter added previous seasons' inventory to their sale section. And a bunch of stores started new promotions this morning. Here are what I think are the season's best sales, along with highlights from each. 

Mr. Porter: Up To 60% Off

Outerwear: Along with slashing prices for the second time, Mr. Porter added some new inventory in their sale section last night. In the outerwear section, you can find leather jackets from Valstar, Reese Cooper, Golden Bear, and Kingsman. The Valstar shearling trucker jacket, pictured below, is one of my favorites from last year. You can wear it with chunky sweaters, raw denim jeans, and pebble-grained boots for a terrific cold-weather outfit. Valstar also has supple suede bombers if your climate is more temperate. Additionally, check out these topcoats from Camoshita and Mr. P. Most topcoats are too short and slim, but Camoshita's topcoats always have enough room to give them verve. Neither of these coats will be wearable this summer, but you can consider them pre-fall purchases. 

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How We Dress the Law

Menlo Park, a suburb located outside of San Francisco, is known for being the venture capital engine for California’s tech economy. The city today is a portrait of serenity, with its multi-million dollar homes, well-manicured lawns, and wide, tree-lined streets. In 1969, however, when Victor Cizanckas was appointed as the city’s new police chief, Menlo Park and the rest of the Bay Area were in turmoil. The decade’s protest movements were met with increasing state violence, sometimes verging on open warfare. As images of attacking police dogs and civil rights abuses flickered across television screens, Black leaders in the neighboring Belle Haven and East Palo Alto communities organized marches to demand equal treatment. At UC Berkeley, Mario Savio stood at steps of the university’s admissions building, Sproul Hall, where he famously urged students to put their “bodies upon the gears” in defense of free speech. That night, police officers moved in and arrested nearly 800 demonstrators, making it the largest mass arrest in California’s history. And just two days after the assassination of Martin Luther King Jr., with riots raging across the United States, the Oakland police engaged in a shootout with the Black Panther Party, killing young Bobby Hutton.

It’s no wonder so many Americans that decade had such little faith in policing, including residents of Menlo Park. To help rebuild that trust, the newly appointed police chief, Cizanckas, then 39 years old, decided it was time for the most superficial reform — he’d change the department’s uniform. For years, Menlo Park’s officers wore the same, neatly pressed, dark blue attire that commanded military authority. Cizanckas switched out that uniform in favor of a white shirt, dark tie, pair of charcoal slacks, and an olive green blazer. Handcuffs and firearms were hidden underneath the coat, while the shiny metal badge was replaced with a soft embroidered patch. Cizanckas even dropped the department’s use of black-and-white police cars, military stripes, and ranking. “Sergeants” were now called “managers,” while “lieutenants” became “directors.” “We should measure what we do and treat our command staff as managers,” Cizanckas told The New York Times, “not as members of a military hierarchy.”

Since the 1970s, over 400 police departments have engaged in some kind of fashion experiment. In Burnsville, Wisconsin, police chief David Couper dressed his officers in a dark blue sport coat, white shirt, and French blue trousers, making them look like airline attendants. He also discouraged officers from wearing reflective aviator sunglasses when making traffic stops. “Make eye contact,” he suggested, “make sure they know you’re a human being.” Many departments tried lightening the color of their uniforms in hopes that officers would appear less intimidating. In some suburban and countryside towns, officers wore the color of the land, such as juniper green and walnut brown. And by the mid-1980s, NYPD officers tried wearing baseball caps so they would “look more user-friendly,” according to The New York Times.

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Silence of the Lamb

It's been barely a month since J. Crew filed for Chapter 11 bankruptcy, making it the first major retailer to fall during the coronavirus pandemic. Since then, an alarming number of fashion-related businesses have followed, including Neiman Marcus, Aldo, John Varvatos, JC Penney, and J. Hilburn. This month may lay claim on one of the largest men's clothiers. In a phone call that took place late last April, Brooks Brothers CEO Claudio del Vecchio allegedly told a group of senior executives that that company plans to file for Chapter 11 bankruptcy this June.

I first heard about the phone call last month while I was working on a story about how Brooks Brothers is planning to shutter all three of its US factories. Since finding the bigger headline, I've been interviewing former and current Brooks Brothers executives, who were willing to share the insider story of how the brand has found itself in this position. This morning, Business of Fashion published my feature. The story is about a lot more than the spread of Casual Friday or the coronavirus pandemic (although those certainly contributed to Brooks Brothers' downfall).

The situation stems from a massive network of long-term real estate leases, which stretch back to the 1980s. Under the leadership of Julius Garfinckel & Co., Brooks Brothers operated just 11 locations in 1971. By the time Marks & Spencer sold Brooks Brothers to Retail Brand Alliance in 2001, there were 155 stores and outlets in the US and Japan. Today, there are roughly 250 stores in the United States alone -- and nearly half of them are outlets. Of Brooks Brothers' full-line US stores, just 40 are responsible for 80 percent of sales. One executive told me that they could have closed over 100 locations and not seen much change in profits. The fall of Brooks Brothers ties together many things: the decline of tailored clothing, the challenges of running a brick-and-mortar business, and the difficulty of telling an American story during a globalized age. You can read my story over at Business of Fashion

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Taking a Shorts Break

In the mid-1920s, the press snapped a photo of the renowned radiologist Dr. Alfred Charles Jordan as he was cycling to work at his Bloomsbury practice. Soon after, the picture was published in a British newspaper, where it scandalized readers. Jordan was shown wearing a pair of shorts with a tailored jacket. At the time, no man in the city, and certainly none in professional life, bared his knees in public. Shorts were for children and perhaps people hiking on holiday. Even tennis players in the 1920s wore cream-colored flannel trousers when playing sports.

Jordan went on to be one of the founding members of the Men's Dress Reform Party, a flock of odd ducks in Britain who believed there was an intimate connection between clothes and health. Founded in June 1929, after a meeting at 39 Bedford Square in London, the Party sought to reform men's dress so that it could catch up to the progress they felt womenswear achieved. Members believed that men's clothing was too tight, ugly, and cumbersome, and before the adoption of dry cleaning, unwashable and thus unhygienic. “The Committee believes it would be premature to offer fixed and final views,” they wrote in their first publication. “Indeed, the men's dress reform movement should have as one of its aims the encouragement of a somewhat greater range of individual style than is possible with men's stereotyped costumes.”

For generations up to this point, "proper attire" in Britain was regulated by time, place, and occasion. Men wore dark worsted suits and black calfskin oxfords in the city, then tweeds and brogues for sporting and leisurely activities in the countryside. The members of the MDRP, however, wanted to free men from the shackles of social convention. They didn't just want to banish the suit; they want to replace it with holiday attire. For work in the city, members felt that men should be free to wear soft, open-collared shirts made from colorful rayons and fine poplins, which they thought paired well with jacket-and-shorts suits and matching wool stockings. "Most members wish for shorts; a few for the kilt; nearly all hate trousers. Some plead for less heavy materials and less padding; others for brighter colors," the London Times reported in 1929.

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