Touched By A Feeling

Our emotional associations with texture are arguably innate and perhaps even universal. In an article published in Textile: The Journal of Cloth and Culture, Hilary Davidson examined the fabrics people are buried in. What is the last thing someone ever wears, and who decides what emotions those garments embody? Davidson analyzed excavation findings from British cemetery sites, where the bodies of poor mid-19th century Londoners were often laid to rest. “The choice of interred textiles and garments — such as a satin baby’s bonnet, pinned silk ribbons, and a false waistcoat— their qualities and construction all bespeak emotions around pride, dignity, religious feeling, tenderness, and socially codified grief,” she writes. “Clothing fragments become a substitute fleshliness as the bodily tissue they cover wears away, the last traces of the invested, materialized emotions surrounding death.” The softness of some of those garments was also presumably meant to bring the dead some eternal comfort.
Such associations between texture and emotion mostly follow a predictable pattern. We like things that are soft, silky, and smooth; we dislike things that are sharp, cold, and jagged. There’s a reason why challenging days are described as “hard” and “rough,” while sweet moments make you feel “warm and fuzzy.” One study published in Acta Psychologica found a relationship between body temperature and feelings of exclusion. When people feel socially excluded, the mere act of holding a warm beverage can make them feel better.
Similarly, in a series of psychological experiments, University of Michigan professor Joshua Ackerman found our thinking can be affected by the physical things we handle. “These influences are not trivial – they can sway how people react in important ways, including how much money they part with, how cooperative they are with strangers, or how they judge an interview candidate,” Ed Yong wrote of the study in Discover. “Weight is linked to importance, so that people carrying heavy objects deem interview candidates as more serious and social problems as more pressing. Texture is linked to difficulty and harshness. Touching rough sandpaper makes social interactions seem more adversarial, while smooth wood makes them seem friendlier. Finally, hardness is associated with rigidity and stability. When sitting on a hard chair, negotiators take tougher stances, but if they sit on a soft one instead, they become more flexible.”
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