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In a bittersweet address on Facebook last week, Simone Righi of Frasi told his followers he’s shuttering his menswear boutique in Florence, Italy. The store, which is located just a few blocks from the Arno River, has long been known for its personalized service and quality clothing. Inside were luxurious cashmere knits from Fedeli and Hawick; tastefully patterned ties from Mattabisch and Tie Your Tie; and natural-shouldered sport coats from Sartorio Napoli and Orazio Luciano.
The store’s main draw, however, has always been the man behind the counter. Simone has exceptional taste and an easy-going style, and he dresses with a natural sophistication that arguably can’t be taught. He has what antique collectors call The Eye, which is that unteachable and irrevocable power to discern art from trash, real from fake, inspired from derivative. “Most of the great dressers I know tend to dismiss complaints such as ‘your sleeve is a quarter-inch too short,’” David Isle once wrote of The Eye. “It’s not that they don’t care about these details. It’s that they have developed the ability to look at an outfit holistically, rather than in parts. They have The Eye. […] The legend of The Eye would have it that this talent cannot be learned.” Still, that hasn’t stopped many men from trying. Over the years, men from around the world have come to Frasi not only to shop, but also to pick up a few lessons from Simone on how they can wear clothes in such a carefree but considered manner.
Unfortunately, the store is now closing, going the way of Louis Boston and Harvard Square’s J. Press. While wrapped in a brown checked tweed and duo-toned scarf, Simone remained composed throughout his Facebook video, but was also visibly choked up. “This is a peculiar message for you all. It’s a thank you message for everyone who came to meet me, who came here to my shop, a shop that’s like a home to me,” he started. “To all those people, I want to say thank you for giving me your trust and for letting me create a connection with you, for a few minutes or a few years, so that I could give you a tool for you to express your personality. Thank you for letting me grow and express my creativity. Thank you for your kindness. This, however, is a peculiar thank you message because it’s also a goodbye. A part of my life is coming to an end, a part that includes my profession. My shop here in Florence is closing. I truly hope we can meet again on some future project because it has all been really beautiful.” His last Instagram post is of two people hugging.
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